We've put a lot of effort over the last few months into building up our inventory of ISO 9001-2015 certified items in virtually ever color.  Same awesome second-to-none made-in-the-USA quality at the best possible pricing, take advantage of our

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Safe-Xtract's new app

Our friends over at Safe-Xtract have recently published a new vehicle recovery app, and we've taken it for a spin - and we've found that it provides extremely useful functionality that is 100% accessible even when your device has no connectivity - a

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Crabby Comics

Lately we've been working hard to identify awesome new products and bring them to our website - and we've also channeled our creativity into a new "Crabbies go Offroading" Comic Strip.  Check them out under the "ASR Crabby Comics" tab on our web

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New KRR and UKRR size options!

Today we increased the variety of Kinetic Recovery Ropes (KRRs) and Ultimate Kinetic Recovery Ropes (UKRRs) available on our website, providing the greatest range of options we've ever offered.  As of now, both KRRs and UKRRs are available in th

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